Motor dealership looking to reap rewards of six-figure investment in city premises

Bradford-based vehicle retailer JCT600 has completed work on its Mitsubishi Motors dealership on Sticker Lane in the city, which is now fully open for business following a six figure investment.

The new dealership is expected to create 16 jobs.

Founded in 1946 by current chairman Jack Tordoff, JCT600 has grown from a single site to operate over 50 dealerships from Yorkshire and the North East to Derbyshire, Lincolnshire and Nottinghamshire. With a team of 2,250 staff, the group last month announced record sales with turnover reaching £1.277 bn.

The company, which has been appointed Mitsubishi Motors franchisee for the Bradford area, has redeveloped its 99 Sticker Lane site where a range of cars, SUVs and pick-up trucks are now available for viewing as well as providing servicing and parts.

Following the extensive refurbishment, the dealership now features elements of the latest Mitsubishi Motors corporate design as well as having the capacity to display six vehicles in the showroom and more than 30 new and used vehicles on the forecourt. The workshop has also been significantly extended to include 15 bays.

Ryan Slater, General Sales Manager for JCT600 Mitsubishi Bradford, said: “It’s great to be bringing another global automotive brand to Sticker Lane, giving our customers even more choice with the addition of popular Mitsubishi models such as the L200 pick-up, and the Outlander PHEV which has been the best-selling plug-in hybrid since its launch in 2014.

“Our new showroom is one of the first in the country to feature elements of Mitsubishi Motor’s new corporate design, enabling customers to view the full range of new and used vehicles in a stylish and comfortable setting. We look forward to welcoming customers to this impressive new facility.”

Rob Lindley, Managing Director of Mitsubishi Motors in the UK, said: “We are delighted that JCT600 has decided to add the Mitsubishi Motors brand to their business in Bradford.

“With their expertise and excellent reputation in the area, we know the region’s new and existing Mitsubishi owners are in safe hands. This is an exciting time for Mitsubishi Motors in the UK with the recent launch of the new L200 Series 6 pick-up, new 2020 ASX and the upcoming roll out of the new Mitsubishi Motors global dealership design, we look forward to working with JCT600 Bradford and wish them every success.”

JCT600 now represents 22 world leading marques with global automobile brand Mitsubishi Motors complementing the group’s existing portfolio, which includes Kia, Mazda, Peugeot, SEAT, Vauxhall and Volkswagen.

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