Strict conditions attached to £1m Welcome to Yorkshire funding

Welcome to Yorkshire’s progress on strengthening its governance and addressing issues highlighted by investigations into its former chief executive were reviewed by the North and West Yorkshire Business Rates Pool.

Members of the pool agreed a series of conditions which the tourism organisation’s board must accept before part release of funds previously agreed for the financial year 2019/20, subject to further progress reviews.

Welcome to Yorkshire, which has its headquarters in central Leeds, was rocked by the departure of its chief executive Sir Gary Verity earlier this year, who left amidst concerns raised about his expenses and his behaviour toward staff.

An independent investigation subsequently found £26,000 worth of expenses at the organisation were claimed for personal items which did not benefit the company.

The business rates pool has also agreed to publish in full confidential reports supporting the review, apart from commercially sensitive sections. The conditions it imposed on Welcome to Yorkshire (WTY) also require:

  • Immediate recruitment of a new WTY board, with the interim chair arrangements ceasing from October 7;
  • A public sector chair to be appointed and the new board in place before the end of the financial year;
  • Recruitment of a new WTY chief executive to start immediately and publicly;
  • Until this process is complete Jacqui Gedman, chief executive of Kirklees Council, to provide WTY with strategic support and authority to draw down BRP funding as required;
  • A public sector-led four-month consultation about the future of regional tourism to be launched.

The recommendations were approved at the pool’s October 7 meeting, when members thanked Keith Stewart for his interim chairmanship of WTY, along with board members who supported him during this period. They recognised his ongoing commitment to Welcome to Yorkshire and his contribution to delivering the improvements to date.

They had heard that all options for WTY’s future had been considered, including a managed close-down, which could cost more than £3m – more than the £1m already committed – and would leave no structure for managing the region’s tourism.

It was agreed that releasing the £1m in three tranches with each release subject to its own review would ensure it was invested wisely in line with improved governance. It would provide certainty and stability to Welcome to Yorkshire and enable the organisation to continue to deliver high profile events across Yorkshire that benefit the local economy and raise the profile of the region.

Members of the pool had previously laid out firm terms for the tourism organisation to take action in a number of areas in order for funding to continue to be made available to them. It said it expected “significant progress” in time for the review.

They were told how the recommendations of the reports are being implemented and received feedback on the financial uncertainty faced by WTY, which has led to progress not moving as quickly as anticipated in some areas of the organisation.

The committee will receive a progress report in December/January, with an expectation that there is significant progress on key priorities and improvements.

Councillor Tim Swift, leader of Calderdale Council and chair of the North and West Yorkshire Business Rates Pool, said: “The pool has been very firm from the start that it would only continue to support Welcome to Yorkshire if it was satisfied significant progress had been made to strengthen its accountability, transparency and governance of public resources.

“We also required clear evidence that strong action was being taken to address the issues within the organisation resulting from the behaviour of their former chief executive, as highlighted in the investigation reports.

“They have evidenced sufficient progress in both areas at this stage and we recognise that financial uncertainty has been a barrier to those improvements happening at the pace required.

“Therefore we have agreed to release limited funding, subject to the board changes and other agreed conditions. This is subject to further progress reviews to enable WTY to implement the recommendations while continuing to drive the Yorkshire visitor economy.

“We are in full agreement that the region needs a successful strategic destination marketing organisation, but it must be one that upholds the same values and governance enshrined in the principles of spending public funds.”

Responding to the North and West Yorkshire Business Rates Pool meeting, outgoing interim WTY chairman Keith Stewart, said: “Now that the North and West Yorkshire Business Rates Pool has made the decision to invest £1m into Welcome to Yorkshire I am standing down as interim chair, and as a director after five and a half years’ service.

“My priority as chair has been to ensure the survival of Welcome to Yorkshire which has achieved amazing things in its 10-year life. It is now in a position to plan for its future.

“I am proud of the progress we have made since April when I took over an organisation in shock following the resignation of the CEO and previous chair.

“We focused on rebuilding trust internally and externally, commissioned the independent investigations then commenced implementing their recommendations, started the search for a new CEO which is progressing well, managed cash and expenditure tightly and improved governance.

“During this challenging time our hard working team has delivered a huge number of events large and small to our usual high standard.

“I am also enormously grateful to my colleagues on the board for giving me and the team their support.

“Lesser people would have walked away – these are voluntary posts after all – but each of them worked hard to ensure Welcome to Yorkshire has a future. We are all excited about Welcome to Yorkshire’s future prospects and wish the team well.”

 

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