Property agency launches specialist city centre division

Croft Residential, a York-based estate agency specialising in selling luxury properties across Yorkshire and the north of England, has launched a division focused on the York city-centre market.

The agency has established Croft City to capitalise on a decade’s worth of experience of selling city-centre properties, alongside its more traditional country house market.

Some of York’s most exclusive properties, including £1m apartments at the Bonding Warehouse and Marlborough Wharf, have been sold by Croft Residential. Business founder Toby Cockcroft said he aims to bring his team’s high-end targeted approach to the mid-range residential market in York.

“There is a gap in the York market for an intelligent, experienced and targeted approach to selling city centre properties,” he added.

“The Croft Residential team are known for our outstanding service and as an independent business, based in the city, we pride ourselves on our tremendous track record in finding the right buyer for a property and ensuring the sales process is completed quickly and smoothly.”

Charlie Elliot, who heads the new division, said: “The launch of Croft City brings our renowned professionalism and attention to detail to the mid-range city property market, and will solely focus on city-centre properties.

“We are very much looking forward to reaching out to a new market of prospective property sellers in York and demonstrating how our expertise and personal approach is what makes us different to other agencies.”

Croft City has already been awarded significant contracts to market York city-centre properties. They include the recently approved, 32-unit Icona development in the Foss Islands area of the city.

Due for completion in 2020, the scheme’s one and two-bedroom apartments are available to reserve off-plan.

Founded by Cockcroft in 2010, Croft Residential currently has a £75m portfolio of properties across the north of England, from new-builds to country estates. This summer the agency was appointed to sell the Boston Spa home of England cricket legend Sir Geoffrey Boycott.

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