Media Buzz: New recruits at Ptarmigan; Brass in fashion with Freemans; and more

PTARMIGAN Bell Pottinger has expanded its digital offer with the hire of search specialist Joseph Gourvenec and Natalie Owens into the media relations team.

Mr Gourvenec has seven years experience in digital marketing and joins from Global Travel Group.

Media graduate Ms Owen joins the agency from a series of placements in the leisure and travel industry.

She will support the PR team across a range of business to business and consumer clients.

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HOME shopping group FGH (Freemans Grattan Holdings) has appointed Leeds-based Brass to handle the ongoing PR for its Freemans.com and Oli brands.

With a remit to ensure a continued presence in women’s magazines, Brass will champion key pieces from the ranges each season as part of a media relations-focused programme of activity that works across both on and offline channels.

The appointment comes off the back of Brass’s successful PR launch of new plus size brand Curvissa, which was the first of its kind under the FGH umbrella group.

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OPEN Communications, the Wakefield based PR agency, has secured three new accounts.

The agency will provide PR and marketing support for AJ Group, Pollards Optical Dental Clinic and Spectrum Community Health.

AJ Group, which provides training, recruitment and the provision of health care providers to the social care market, has turned to Open to review all marketing materials and implement a press office function to support the company and its ongoing strategy.

Pollards Optical and Dental Clinic, based in Wakefield, will work with the agency to provide the media with a consistent schedule of stories announcing the businesses success and development over coming months.

Spectrum Community Health, a social enterprise delivering NHS contracts in Wakefield, is aiming to raise the profile of the work it does across the district with regards to contraception and sexual health, drug and alcohol treatment and offender healthcare.