Medtech specialist takes up residence at incubation space

Leeds has welcomed another healthcare business to bolster its reputation in the MedTech sector following the addition of a medical VR specialist to the KPMG@Nexus innovation hub.

Netherlands-headquartered SyncVR Medical implements VR and wider XR (extended reality) in healthcare organisations by providing hardware, software, workshops and research.

The company was founded in 2019 and works with more than 180 healthcare providers across eight countries, including supplying to 80% of the Netherlands’ hospitals and 10 NHS trusts in England.

Ari Billig

SyncVR is the latest high-growth business to join KPMG@Nexus, which brings together the brightest minds from business, technology and academia from across the globe. It has its physical base in an innovation hub on the University of Leeds campus.

As a new resident of KPMG and Nexus’ joint incubation space, which they launched earlier in 2022, SyncVR will be part of a community of like-minded entrepreneurs and innovators, and introduced to academic experts, skills and talent to further support its growth.

Euan West, senior partner at KPMG in Leeds, said: “This is another great example of how our partnership with Nexus and the University of Leeds is backing innovative companies and fostering collaboration between industry and academia.

“Universities are critical drivers of talent and fresh thinking that businesses and regional economies depend on.”

SyncVR managing director, Ari Billig, cited the healthcare “buzz” across Leeds, including the city being home to NHS Digital, as a major factor in the business being excited to join the project.

Billig added: “We’ve already been able to launch several pilots with the Leeds Teaching Hospitals NHS Trust and start a study within the university.

“Leeds being home to NHS Digital creates a high level of focus on digital innovation within the city, which in turn creates endless opportunities for entrepreneurs.

“We look forward to our future collaborations and are thankful for KPMG’s support to help us access and develop them.”

Dr Martin Stow, Nexus director, said: “We’re really proud to play our part in helping an overseas business at the heart of healthcare technology innovation to arrive and continue to scale in the UK.

“The addition of SyncVR will continue to build the reputation of KPMG@Nexus as a centre of excellence in the MedTech industry, that makes a real difference in the healthcare settings it supports.

“We look forward to working with Ari and the team as they benefit from access to extensive collaborative research and consultancy opportunities across the university and our wider network, and continue to innovate and grow.”