Law firm strikes five-year partnership with UK’s largest motoring organisation

Wakefield-based insurance legal services firm Minster Law has agreed an exclusive five-year partnership with the AA to provide personal injury and motor legal claims services to its customers.

The deal, which took effect on 4 Jan 2023, will see the law firm providing legal support to around one million AA motor insurance policyholders and six million roadside members.

Minster Law CEO, Shirley Woolham, said: “We are obviously delighted to have secured a new partnership with such a prestigious brand as the AA – the largest motoring organisation in UK.”

“We’re excited to be playing such a pivotal role in delivering a compelling claims experience to AA customers, as well as the wider opportunities that come from being the strategic legal partner of such a progressive business.

“It’s been great to hear first-hand the AA’s desire to embrace the challenge of finding new and more innovative ways of using technology to achieve greater integration, remove friction and deliver the best possible customer experience.

“Not only does this align strongly with Minster’s own ethos and vision, but it also allowed us to showcase how, through our continued investment in our digital strategy, we are setting new standards for personal injury claims in a post-reform world.”

Kathryn Thomas, AA Insurance broking director, added: “We are pleased to enter into a new long-term partnership with Minster Law to provide personal injury and motor legal claims services to our insurance customers and members.

“We were hugely impressed by Minster Law’s claims management solution which is underpinned by system integration and digital innovation.

“We feel their customer centric, digital led approach will deliver the best claims experience for our customers
and members and we are really looking forward to developing a long-lasting strategic relationship with Minster Law over the coming years.”