Deal agreed to embed virtual production in advertising sector
Leeds-based strategic content agency, Powerhouse, has forged a partnership which will give it "unprecedented" access to Production Park’s LED virtual production studios and technicians.
The deal will see the XPLOR team at the Wakefield-based Production Park studios working with Powerhouse to maximise how virtual production technology can be used in new and creative ways by the advertising and marketing industry.
Phil Adlam, head of XPLOR at Production Park, said “The deal with Powerhouse is our first big partnership with... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...
