How Benenden Health chief hopes to help cure NHS bottleneck
A century-old mutual that once flew under the radar is suddenly taking centre stage. With bold TV campaigns featuring stars of the silver screen, CEO Tom Woolgrove tells Sheryl Moore how he’s on a mission to reshape private healthcare in the UK.
When Tom Woolgrove was approached to lead Benenden Health, his first question was “who are they?” he admits. “Even though the company has been around longer than the NHS and most, if not all, of the private providers, it was a well-kept secret,”.
No longer. Under his watch, Yor... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...
