Justin Whitston

Fleetondemand’s Founder and CEO Justin Whitston is a Yorkshire-based entrepreneur, born and bred in Bradford. With over 20 years of automotive technology experience, he is an experienced and well-established industry leader known for developing state-of-the-art, disruptive technology solutions.

Justin founded Fleetondemand in 2012 and has developed the business to become a leading global vehicle hire company powered by Mobilleo, the most advanced MaaS technology platform in today’s market.

Justin previously founded Nexus Vehicle Rental in 2000, which he successfully established as the UK’s largest independent broker of vehicle rental to business at the time. He was responsible for building and delivering their leading proprietary SaaS technology solution IRIS, prior to exiting to Living Bridge, via a multi-million pound buy-in management buyout.

Justin won the Inflexion Entrepreneur of the Year award at the Lloyds Bank National Business Awards 2020 and was voted one of the UK’s most ambitious leaders by Lloyds Development Capital (LDC) in 2019.