Why More Deliberate Shopping Is Changing the Retail Checkout
UK shoppers are taking longer to complete online purchases, pausing at checkout to compare prices, delivery costs and available discounts before deciding whether a purchase is worth completing.
UK shoppers have become more deliberate about what happens between finding a product and completing a purchase. Comparing retailers, reading reviews, reconsidering delivery costs and checking whether a better offer is available are increasingly familiar parts of online shopping. For retailers, that extra layer of consideration creates a comm... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...