Agency round-up: Impression; The Dairy
Nottingham marketing agency Impression has landed a raft of new clients following a successful first quarter for the business.
Fintech brand HyperJar has enlisted the agency to create and execute its SEO strategy to accelerate new customer acquisition.
Meanwhile, Impression’s paid media and strategy teams are working with online learning platform Atom Learning, which provides English, Maths and Science learning to 7-11 year olds and exam preparation for 11+ grammar and independent school exams.
Impression’s SEO team is working alongside eflora, part of Interflora, to conduct an audit of its websites to help florists using eflora’s platform drive organic growth and visibility through local UK search. The agency will be supporting the Floristry Trade Club by giving its subscribers access to training materials to assist them in improving their online presence and building their business locally.
The Access Group, provider of business management software and solutions, has also appointed Impression’s SEO services to deliver against ambitious goals in 2022.
Impression’s commercial director Mikey Emery said: “It’s been a busy, albeit exciting, start to the year. We’re delighted to welcome such a strong lineup of determined and ambitious brands to our client portfolio. We’re looking forward to developing relationships with each of them, getting to know the individuals and their businesses in order to develop market-leading strategies bespoke to each of their needs.
“Impression’s positive start to 2022 is testament to our team who are constantly exploring new opportunities and innovative approaches to help businesses scale.”
Tom Walters
Nottingham-based creative agency The Dairy is celebrating the achievements of one of its team after account director, Tom Walters, was named as a recipient of Nottingham Trent University’s Outstanding Alumni Fellow Award.
The award recognises the exceptional contributions made by Alumni and Industry Fellows who have donated their time and talents for the enrichment of the university’s students.
Walters has been nominated as a result of the time he has given to NTU’s alumni fellowship programme for the School of Arts and Humanities over the last five years, as well as his commitment to providing marketing internships for NTU students at The Dairy since joining the business in 2016.
Walters said: “It’s a genuine honour to be recognised in this way by NTU. I always give my time to the university freely because I’m passionate about supporting the next generation of creative industry professionals.
I’m quite a humble person and I never do what I do because I seek recognition for it, but to be chosen to receive this award is a true honour and a real career highlight for me. Thank you to the Vice Chancellor and the university for such a special accolade. NTU and its students will always have a special place in my heart.”
