Media mix: Morris Homes; mmadigital; Clock Creative
INDEPENDENT building firm Morris Homes has appointed BJL to look after the company’s PR and social media.
The company, based in Altrincham, Greater Manchester, will be looking to BJL’s PR and social media team to help the firm reach out and engage with potential buyers who increasingly turn to digital platforms for their property search.
BJL IS already developing a new brand strategy and marketing campaign for the company, and will develop the PR and social media in order to deliver a fully integrated communications proposition for the brand.
Manchester-based BJL’s group account director Rebecca Hardy said: “The rapidly changing media landscape has had a profound effect when it comes to brands engaging with regional and local audiences.
“We’re delighted to have been brought on board to help Morris Homes complete that journey, helping them to stay ahead of the game when it comes to helping buyers find their perfect home.”
Morris Home’s chief executive Mike Gaskell said: “It’s more important than ever that we channel our energy as a brand into being relevant, helpful, engaging and attention-grabbing… and we’re confident BJL is the perfect agency to help us do just that.”
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MMADIGITAL, the online marketing agency for law firms, has won three new law firm clients, with top 100 firm Knights, Forster Dean and Bakers all appointing the agency.
The Cheadle-based agency produced an in-depth video in support of Knights’ significant recruitment drive. The video forms part of its drive to recruit another 70 professionals over the next 12 months.
Forster Dean have turned to mmadigital to develop its new brand and accompanying website, which will be launched this autumn.
Cycling accident specialist Bakers appointed the agency to create a video that deliberately moves away from traditional personal injury advertisements to instead focus upon the freedom and pleasure cyclists experience on the open road.
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B2B strategic brand and digital marketing agency Clock Creative is to move to Manchester city centre this month.
After a successful 16 years, Clock’s senior team felt it was the right time to move to the city and access Manchester’s rich talent pool and vibrant business community. Increasingly the agency serves International clients and with Manchester’s International hub, it’s the perfect fit.
To mark the occasion the agency has produced an engaging video capturing the move from Ramsbottom to Manchester.
Clock’s founder Ann Rimmer said: “It will be an emotional move for us. Ramsbottom has been a place where we have achieved great things and we have been proud to call it home. However, Manchester is the city that has always captured my heart and my imagination and I’m very excited at the opportunities ahead of us.
