German industrial giant signs for Man City
MANCHESTER City has signed German engineering group Ferrostaal as a sponsor partner.
The three-year deal with the £1bn+ turnover industrial group will see the club playing a pre-season friendly in Germany every year as well as Ferrostaal’s logo appearing in perimeter boards around the pitch at the City of Manchester Stadium.
Ferrostaal, which used to be called MAN Ferrostaal, is like Manchester City owned by an Abu Dhabi investment company.
The partnership was sealed at a meeting at the company’s HQ in the German city Essen.
Dr Matthias Mitscherlich, chief executive of Ferrostaal, said:: “The co-operation with Manchester City is an ideal opportunity for Ferrostaal to advertise our company internationally.
“Football is a sport which is very popular in the countries which are important for us and attracts a great degree of attention there.”
Manchester City chief executive Garry Cook added: “We are delighted to become partners with a company of the calibre of Ferrostaal.
”With their recently gained independence, they are embarking on an exciting period in their history just as Manchester City has entered its own bright new era.
“As a premium company, with world recognition in its field, Ferrostaal joins with our other valued partners Etihad, Umbro and Etisalat, and gives us the opportunity to work and connect together as a group of companies as we and they continue to grow globally.”
