Boohoo appoints new non-exec director

Manchester-based online fashion group Boohoo.com has unveiled Pierre Marie Jean-Louis Cuilleret as a non-executive director.

His appointment takes place with immediate effect and he will sit on the AIM-listed firm’s renumeration and nomination committee.

Cuilleret is a successful entrepreneur, who in 1996 founded The Phone House, which became the number one independent mobile phone retailer in Europe, subsequently being acquired by The Carphone Warehouse Group.

Between 2005 and 2014, he was chief executive of Micromania, the video game retailer in France, where he oversaw its rapid growth and acquisition by Gamestop Group.

Cuilleret is currently an independent non-executive director on the board of Barcelona-based fashion retailer Desigual SLU.

Boohoo’s non-executive chairman Peter Williams said: “Pierre’s international experience and particular insight in European retail markets will be invaluable to the Company at this stage of its evolution. The Board very much look forward to working with him.”

Cuilleret said: “I am excited to join the team that led Boohoo to become one of the fastest-growing fashion e-tailers. I look forward to working with the entire Board towards strengthening and developing an already successful portfolio of international brands.”