City chiefs launch ‘I love Manchester’ campaign

MANCHESTER’S tourism chiefs have launched a campaign to boost civic pride in the wake of the riots on Tuesday.

Marketing Manchester and the Manchester Arndale shopping centre are behind the ‘I Love MCR’ campaign.

A Facebook page has been set-up for businesses and residents of the city. It can be found at: www.facebook.com/weloveMCR

As part of the campaign Marketing Manchester has launched a ‘We Love MCR day’, set to take place on August 26.

Glen Barkworth, general manager at Manchester Arndale, said: “The manner in which staff, retailers and the people on the streets of Manchester have responded to the atrocities of this week is exemplary of the true Mancunian spirit.

“This campaign embodies that and galvanises people in a common good cause which will put Manchester back on the map for all the right reasons.”

Andrew Stokes, chief executive of Marketing Manchester, said: “Mancunians are incredibly proud of their city. We have seen this in the extraordinary outpouring of emotion from the people of Greater Manchester.

“We saw it in their response to the mindless violence on Tuesday and we have seen it in the way they took to the streets to clear-up the mess that was made.”