MediaCityUK provides bigger picture for content production company

Fresh from a series of new client wins, content production company, 39 Pictures, has opened a new office at MediaCityUK.

The team, who work across broadcast, social media and corporate content production and counts EA Sports, Betfred and Footasylum amongst its clients, will be based in Arrive, the recently expanded creative workspace in White Tower.

Sarah Chapman, 39 Pictures production director and co-founder, said: “Up until now we’ve always relied on word-of-mouth, but after a few big client wins in the last few months, including producing a mini-series with EA Sports for Turner Broadcasting in North America, we felt it was time to start spreading the word.

“Arrive at MediaCityUK is the perfect location, we’re surrounded by exciting, creative companies, but we also have some of the leading broadcast technology, studios and post-production facilities downstairs for bigger projects.”

39 Pictures was born out of broadcast news and has seen a particular growth in affordable fast-turnaround content production, to provide newsroom services for brands and PR/marketing agencies.

Creative director and co-founder, Stephen Chapman, said: “We’re still seeing a lot of demand for what we’d call traditional content – advertising and corporate productions, but there has been a definite increase in our fast-turnaround offering, as its gives organisations the immediacy they need.

“That can be everything from events for social media, to electronic press kits to accompany media releases. Where we come into our own, though, is sporting events like the FIFA eWorld Cup or World Snooker Championships, where we can have finished edits online or with a newsdesk within minutes.”

Mark Pearson, Betfred’s head of media, said: “We’ve worked with 39 Pictures for more than a decade, because they can handle everything we throw at them. They’ve produced major corporate films for us at key points in our history, and they’ve been alongside us at all our events, from boxing and snooker to golf and rugby league. They’re effectively an extension of our team.”

MediaCityUK property director, Chris Reay, said: “39 Pictures is a great example of a business which has emerged throughout the pandemic thriving.

“The demand for quick, engaging content has rocketed and 39 Pictures have the skill and capability to deliver not only on a small scale, but for global sporting events. It is a growing and dynamic business and we’re excited we have the connectivity and tech here to support them going forward.”