Software firm’s growth plans to create 20 jobs

Ben Booth

Manchester-based contact centre software company MaxContact has announced plans to more than double in size in the next three years after receiving significant private equity investment and appointing its first non-executive chairman.

The business is working with specialist Software as a Service (SaaS) growth partner FPE Capital to accelerate its product development roadmap and grow its support and service teams which will lead to around 20 new jobs.

In the longer term, the company believes FPE’s investment and support will drive a quadrupling of its client base by 2025.

The company also recently announced the appointment of Lars Pedersen as chairman of the board to oversee its ambitious growth plans.

Lars has a wide range of experience leading high growth businesses in the technology sector, as both a chairman and CEO.

The news comes after a year of notable success for MaxContact, which posted 30% growth in 2020, despite the COVID-19 pandemic.

The company’s advanced, cloud-native contact centre software helped clients smoothly transition customer service teams and contact centres to home working during lockdown.

MaxContact chief executive, Ben Booth, said: “Cloud has really proved its value in the contact centre space during lockdown, by improving efficiency and security and allowing a smooth transition to remote working.

“This investment – and the support of FPE and a SaaS specialist like Lars – will help us develop new features and functionality, and further improve our service and support, which is already among the best in the sector.”

He added: “Remote and hybrid working isn’t going anywhere and, as a result, more and more companies will need to move their contact centre solutions to the cloud to guarantee data security and empower organisational agility.

“Service is a real differentiator in this industry, and we’ve already invested heavily in our people, adding 35 new employees in the last six months. That growth will continue.”

David Barbour, managing partner at FPE, said: “The case for brands to improve their customers’ experience and scale their operations by moving to a cloud-native solution such as MaxContact’s is proven.”