Iconic doughnut chain opens experiential retail shop at Manchester Arndale

Multinational doughnut company and coffee chain, Krispy Kreme, has opened a new 3,700 sq ft shop in Manchester Arndale.

The new shop, which has been let on a 15-year lease, will feature a click and collect service and will be open seven days a week stocking all of the Krispy Kreme favourites, including the best-selling Original Glazed and a special exclusive limited edition Manchester Bee Doughnut.

The new store continues Krispy Kreme’s UK expansion which now consists of more than 1,200 stores and outlets.

The arrival of Krispy Kreme comes as Manchester Arndale continues to expand its food and beverage offering following the opening of Slim Chickens, Kokoro, Tim Hortons and Pizza Luxe over the past few months.

During this time Manchester Arndale has also grown its retail offer with the arrival of Sports Direct, Tommy Hilfiger, and Kick Game, as well as new leisure operators including Urban Playground and Roxy Ballroom.

Colin Flinn, Manchester Arndale spokesperson, said: “Experiential retail is becoming increasingly important for centres like Manchester Arndale as retailers introduce new approaches aimed at encouraging shoppers to visit in-store as opposed to shopping online.

“Two of our key retailers, Sports Direct and Superdrug, have recently opened larger spaces within the centre to upgrade their offers and create innovative and immersive environments which appeal to those who enjoy the hybrid approach of online and experiential in-store retail.

“We hope to announce further new lettings and leasing activity across the centre as we seek to maintain Manchester Arndale’s position as a premier retail and leisure destination in the UK.”

Metis Real Estate and Time Retail Partners are Manchester Arndale’s retained letting agents.