4imprint reports first quarter sales boost

4imprint Group, which has divisions based in Trafford Park and Blackpool, has reported strong first quarter sales – 15% ahead of last year at £40.1m.

It said sales in all three of its business areas – direct marketing, end user division Brad Addition and its Trade division – had improved on the previous year.

Trafford Park-based promotional merchandise supplier Brand Addition had secured new contracts in the later part of 2009, resulting in first quarter sales being 18% ahead of the first quarter of 2009.

The Blackpool-based trade division, which sources goods and supplies other parts of the group, cut staff numbers by 9% in March. It saw sales figures improve by 9%.