200,000th Freelander rolls off Halewood production line

ICONIC 4×4 manufacturer Land Rover will today produce its 200,000th Freelander 2 at its Halewood plant.

The vehicle – a Freelander 2 TD4_e in Biscay Blue – has been bought by a customer in the UK, Land Rover’s largest market.

Manufacture of the vehicles began at the site, near Liverpool, three years ago.

The positive sales trend continues for Land Rover globally with sales up 29.7% for April and 35.2% year to date.

Freelander 2 became the first Sports Utility Vehicle (SUV) in the world to use intelligent Stop/Start technology in early 2009.

Since then, this has been fitted as standard to all diesel manual Freelander 2 vehicles and accounts for almost 50% of Freelander 2 sales globally.

Halewood operations director Michael Straughan said: “This achievement is thanks to the Halewood workforce, who have continuously driven improvements since the launch of Freelander 2 to maximise customer satisfaction.

“I’d like to congratulate the Halewood workforce on this team achievement.”

The UK remains the largest market for Freelander 2 with sales up 79.3% year to date.