Chill Factore fills gap with £2m play area
THE owners of the Chill Factore attraction are to open a new play area in the gap at its site underneath its 180m ski slope.
The new Play Factore attraction is set to open at Easter and will employ around 60 staff. Building work has already begun on site.
The 26,500 sq ft adventure playground will be aimed at children up to 12 years of age and represents a £2m investment for Chill Factore’s owners.
It will contain a 50m zip line, the UK’s longest slide (40m) and a 14m-high climbing frame.
Morwenna Angove, chief executive of Chill Factore, said: “This new attraction means that we truly are the full day destination for families, throughout the North West and beyond. Play Factore will be the most innovative play centre to open in the UK, offering something for everyone and taking indoor play to the next level.”
Fawad Munir of Play Factore added: “The Chill Factore site is perfect due to its location off the M60, which means we will reach a wide target audience and broad demographic.
“The space available means that we have been able to design the centre from scratch and so can offer a far higher quality, safe, progressive environment for children.”
Chill Factore appointed building consultancy Powell Williams to devise alternative uses for the space in July 2011.
