Soggy summer sends sales soaring at Red Hot Buffet

THE wettest summer for more than 100 years has triggered a sales boom at the Red Hot World Buffet restaurant in Manchster.

The eatery which serves English, Indian, Chinese, Italian, Tex-Mex and Japanese dishes and has recently started a breakfast services, served an average of 10,750 customers per week over the last few months.

Sales in July were up more than 13% on last year, more than the venue had expected.

Director Helen Dhaliwal, said: “The restaurant has been phenomenally popular since it opened in 2011, and we thought we might struggle to maintain this level of interest.  But the latest results show we have built on the initial success by a huge margin, which is no mean feat during a time of economic uncertainty.

In June the company, which has six other restaurants and its HQ in Nottingham, invested £250,000 to expand the venue on to a second floor.

The restaurant on the corner of Blackfriars Street and Deansgate, opened in May 2011, and cost more than £2m to refurbish.