Media Mix: New agency launched, if Agency, and more
A NEW PR agency has been set up by former IPB Communications former director John Quinton-Barber and former principal press officer at Manchester City Council, Caty Cartwright.
Social Public Relations, based in Sale, Greater Manchester, will offer digital and traditional PR, media relations and public affairs.
It will also handle marketing, video content and app development for mobile devices.
Mr Quinton-Barber said: “I’ve had 20 good years in the industry and I’ve been very fortunate to work on some nationally significant high profile projects as well as with some of the biggest household names in the UK.
“This is the right time to launch what we know will be a successful agency. We are excited and ready to offer clients a strategic approach, a safe pair of hands and a creative edge that will promote, protect and manage their reputations.”
Former journalist Caty Cartwright spent 10 years at SKV Communications as head of property before moving to Manchester City Council as principal press officer.
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THE if agency has been appointed by soft play group Wacky Warehouse to handle design work to support the launch of sites in Cardiff, St Helens and Preston.
The integrated campaign will be developed in conjunction with media agency MEC which will devise the overall launch media strategy.
Jane Moore, account director at The if agency, said: “Our aims are to create a buzz around each opening and to provide a launch pad that will lead to successful and long-term trading.”
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WARRINGTON bus company Network Warrington has appointed Studio Mashbo to develop the next stage of its digital communications strategy.
The Liverpool-based digital agency will be working on a mobile-friendly web application for the municipal bus company.
This will allow the transport network to communicate its travel information and local area promotions to travellers.
Gavin Sherratt, managing director at Studio Mashbo said: “We are looking forward to working with the marketing team at Network Warrington to develop a user-friendly web portal that will increase passengers ability to access information.
“The team at Network Warrington were open to new ideas during the pitch process, and we are excited to be working with a business that wishes to create innovative and accessible solutions for their customers.”
