Another restaurant on the menu for Spinningfields says Allied

SPINNINGFIELDS’ landord and developer Allied London plans to change the mix of its retail zone called The Avenue, by filling the vacating Brooks Brothers fashion store with a restaurant.

The company said it had not yet found an operator for the 3,000 sq ft space to be vacated by the US-owned brand at the end of September.

There is already abundant competition in the Spinningfields area with Living Ventures’ Australasia, The Alchemist, newly-opened casual dining concept Artisan and soon-to-launch fine-dining restaurant at Manchester House.

In addition, Neighbourhood has proved to be highly popular while Carluccios and Wagamamas have loyal customer followings.

Michael Ingall, chief executive of Allied London, said: “We have exciting new commercial buildings, concepts and developments in the pipeline. It’s essential to our ethos for Spinningfields that as well as being a great place to work, it offers a vibrant area to eat, to drink, and to relax. Our new restaurant is another step towards this.
 
“With the creation of a high quality, original and unique urban eating and dining areas, we genuinely believe that we can evolve Spinningfields into a must-visit destination for visitors and tourists alike.

“The Avenue offers real potential to help us achieve this whilst improving the eating and dining links across Spinningfields. We hope this will be the first of several new offerings,” Mr Ingall added

The Avenue, anchored by the likes of premium retailers Emporio Armani and Mulberry, is unquestionably a high quality location, but has struggled due to the recession, tough competition from the likes of Harvey Nicols and Selfridge’s and a lack of weekend footfall.

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