Marketing specialist makes senior hire

Cheltenham-based B2B data solutions and email marketing specialist Acquirz has appointed Andy Currie as group account director.

His appointment follows a series of client wins and new hires over the last 12 months, preceding what is expected to be a year of new product launches and company developments for the company.

Currie brings over 30 years of experience from directorial roles at Experian, Databroker, and Market Location.

Currie said: “I am really pleased to be joining Acquirz during this exciting period of growth. The team have already been brilliant, with an incredibly warm welcome. I have to say though, I am most impressed by their expertise; there is a huge wealth of business, sales and technical knowledge here, that I think really sets the company apart from others in the industry. The prospect of being a part of that reputation, but also being able to add my own energy, experience and a little bit of Northern charm to it, is something that I’m especially looking forward to.

“Having worked in the industry for over 30 years now, I’m eager to put that knowledge to use at Acquirz – working to continue driving business growth for clients and Acquirz itself, through the delivery of gold standard services and top-quality results.

Acquirz’s clients include AVIS Group, Admiral, Howden, Hiscox, Tide Bank, Coop, and EDF, as well as many national SMEs.

Chris Skinner, director and co-founder at Acquirz, said: “We’re delighted to welcome Andy to the Acquirz team. We’ve got lots of exciting business development updates and product launches coming this year, and Andy’s appointment is key to that development and growth. From working with the team day-to-day, helping to expand our operations and reach, to supporting business growth with his knowledge and expertise, Andy has already proven himself as a valuable addition to an already strong team.

“Our aim is to cement our position as the leading provider of B2B data and email marketing solutions in the UK, using our collective experience to secure the best results for our clients. With such an expert group of people leading the way, we’re confident we can do exactly that.”