Luxury handbag firm appoints new director

Luxury handbag maker Mulberry is to appoint a new director to its board.

The Somerset firm has announced that it intends to appoint Leslie Serrero as an additional Independent non-executive director.

Ms Serrero will also sit on the audit committee of the board.

Ms Serrero has extensive experience of luxury brand leadership. She has been international managing director of US luxury group Casa Kosmos Brands since October 2022, having previously held senior executive roles at Fendi France (2019-2022), Christian Dior Couture (2012-2019) and Lacoste SA (2009-2012).

Prior to this she was a project leader at Boston Consulting Group for six years, advising companies in the retail, consumer and fashion sectors on transformation and growth strategies.

Ms Serrero has an MBA from Harvard Business School. She is a French national and is based in Paris.

Mulberry chairman, Chris Roberts said: “Following an extensive independent search, we are extremely pleased that Leslie has agreed to join the Board. With a strategic and analytical mindset, she brings a wealth of knowledge on digital transformation, omni-channel and customer engagement in the luxury sector”.

Leslie Serrero said: “Mulberry has a unique brand identity, a compelling strategy and market-leading sustainability credentials. I look forward to working with the team and bringing to bear my experience of facilitating growth strategies, and deep knowledge of the luxury goods industry.”

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