Little Chicken hatches plan for SME marketing success

A NEW marketing company has set up in Worcester to target SME businesses that need additional input in order to grow.

Little Chicken Marketing is planning to offer strategic and tactical marketing support to firms that do not have an in-house function.

The business has been founded by Jo Morgan, from Worcestershire, and Jo More, from Lower Slaughter. Both have extensive experience in marketing.

Ms Morgan was formerly marketing manager with Mitcheldean-based FrontierMEDEX, one of the South West’s fastest growing businesses and Ms More served 12 years in Legal Marketing for Blandy and Blandy LLP.

Ms More said: “We aim to provide a real alternative for small businesses looking to get the benefits of corporate marketing without the price tag.  We are already working with some ambitious local companies that have real enterprise and enthusiasm. It’s great work to do and a real privilege.”
 
Ms Morgan said outsourcing marketing services was proving increasingly popular as companies looked to create better value and cost efficiencies.

“Working in partnership with an outsourced marketing function not only enhances existing marketing efforts but also gives organisations the respite required to concentrate on core marketing activity in-house,” she said.