Retailer in the pink after relocating
A Shropshire retailer has relocated to the town centre to take advantage of improved footfall.
Pretty Box Pink, a Shrewsbury-based gift business, has relocated to a shop on St Mary’s Street in the town centre and in doing so, has experienced a growth in custom which it believes is due to its new location being close to major retailers Primark and M&S.
Established for four years, Pretty Box Pink was previously located on Wyle Cop in Shrewsbury but when the lease on the shop came up for renewal, owner Karon Raines decided to consider a move towards the heart of the town centre.
“Wyle Cop is a haven for independent retailers and it made sense for us to grow Pretty Box Pink’s Shrewsbury presence amongst like-minded businesses. However, when our lease was getting close to expiring, I was keen to explore what other areas of the town centre had to offer,” she said.
“The shop I’ve moved the business to is conveniently located on St Mary’s Street which not only benefits from high passing footfall, but which is also very nearby to the recently launched Primark store in the Darwin Shopping Centre and M&S out on Castle Street. I’m in no doubt that Primark in particular has brought more new people into Shrewsbury and that has meant, in turn, that small businesses like mine benefit too.”
Pretty Box Pink’s new location was previously a ladies’ clothes shop and required very little work to make it the gift company’s new home.
Legal support for the move was provided by Charlotte Nutting and the specialist leisure and hospitality team within FBC Manby Bowdler’s Shrewsbury-based commercial property department.
Ms Nutting said: “Shrewsbury is blessed with a rich range of independent retailers and it’s easy to sometimes think that they operate up against the might of much larger retailers. However, as Karon has discovered, being close to somewhere like Primark, has allowed her business to flourish and I don’t doubt that its new home on St Mary’s Street will prove successful.
“Commercial property activity across the leisure and hospitality sectors in the town has been particularly buoyant in the last couple of years and the town’s unique mix of fine dining, specialist retailers and larger businesses has resulted in a really interesting portfolio of clients for me and the team to work on.”
