Agency’s revenues grow as collaboration ambitions take flight

Advertising agency M3 has hit the bullseye on its targets in a year of expansion and growth.

The Albrighton-based agency has generated £4m revenues, including £500,000 in the first year of its Birmingham operation.

Its client wins include all the creative work for MG Motor UK’s SUV launch, campaigns for Marston’s, and a package of work to provide branding and strategic marketing for Pattingham Vineyards.

M3’s managing director Nick Lovett said: “We have had our best-ever year and this has been through a combination of long-standing accounts we manage and taking on exciting new work, a lot of which has been won in competitive tenders against national and international agencies.”

The agency has also been keen to step up to the oche in encouraging the region’s creative and digital talent to collaborate.

It recently held its latest Smart Talk event at Flight Club in Birmingham, in partnership with tmwi and Gleeson Recruitment, that brought together advertising, creative, digital, marketing and tech people. Guest speakers shared insights into the strategy of online phenomenon On The Tools and Commonwealth Games organisers Birmingham 2022.

“The West Midlands has a thriving creative and digital scene, packed full of people and agencies that are not only delivering fantastic campaigns that look good and get people talking, but actually deliver results,” added Lovett.