New owners for Jewellery Quarter hotel

A hotel in Birmingham’s Jewellery Quarter is under new ownership.

JLL has advised Birmingham Regeneration LP on the sale of the 109-bedroom Hampton by Hilton Birmingham Jewellery Quarter to Atlas Hotels.

The freehold property was sold for an undisclosed sum.

The hotel offers 109 bedrooms, a bar/dining area, on-site fitness centre, and meeting facilities.

The Hampton by Hilton Birmingham Jewellery Quarter was a former textile factory, part converted into a hotel in 2013.

The hotel will continue to operate with Hilton Hotels & Resorts under the Hampton by Hilton brand.

Gavin Wright, senior director, hotels and hospitality at JLL, said: “The completion of the sale follows a competitive marketing process with multiple offers received.

“This is a strategic acquisition by Atlas Hotels who have a strong appetite to grow its existing portfolio. The forthcoming Commonwealth Games in 2022 and an expected global audience of over 1.5 billion will be instrumental in promoting the city and ensuring continued demand for hotel accommodation.”

DLA Piper acted for Birmingham Regeneration and Burges Salmon for Atlas Hotels.

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