Healthy contract for marketing agency

Spirit Health has appointed Birmingham marketing agency One Black Bear to work across its medicines optimisation division.

Long established service providers to the NHS, Spirit Health provides a range of services to make life easier for healthcare providers and patients.

Spirit Health can help save the NHS millions every year and improve patient care by working with local NHS teams and reviewing their use of medicines.

They do this by identifying areas where savings and improvements can be made and working with GPs and healthcare providers in implementing these suggested changes, supporting patients and providing training.

Creative partner of One Black Bear, Jon Harrison, said: “Spirit offers up some really interesting creative opportunities. Being a complex and heavily regulated sector really does make you work harder and think differently to create something with cut-through. We’re already enjoying putting our OBB creative and strategic stamp on everything we do.”

Matt Jones, head of marketing at Spirit Health, added: “Having worked with One Black Bear before, I know I’m getting a driven, energetic and creatively brilliant agency partner. Having their fresh perspective on things has already seen us produce some eye-catching campaigns and I’m looking forward to what else the team comes up with in the coming months.”

The agency will work across a broad range of briefs including advertising, DM and social as well as product branding development.