Fresh rebrand set for National Express

National Express has announced that it will change its name to “Mobico Group” from early June 2023.
The board of directors of the transport operator says that it believes that the “Mobico name better reflects the group’s international nature and its diverse range of mobility services”.

The National Express name will still be used with the national coach network and “certain other businesses”. The group’s subsidiaries will retain their brand names as well as names used across the Group’s global operations including Alsa, WeDriveU, Peterman and Durham School Services.

No operational or structural changes are set to be made to the firm, with the board promising it will be implemented “in a cost effective way”.   
A further announcement will be made when the name change becomes effective, at which point the group will adopt a new stock ticker, “MCG”. Until then, trading will continue under the existing “NEX” ticker.
Ignacio Garat, National Express Group Chief Executive, said: “Whilst National Express is a highly valued consumer brand, Mobico better represents our multi-modal operations, global reach and future ambitions.

“We remain focused on providing best-in-class services and delivering our Evolve strategy, with the intent of establishing Mobico Group as the world’s premier shared mobility operator.”