Strengthening consumer confidence boosts cycle firm Tandem
BIRMINGHAM-based cycle and leisure goods supplier, Tandem Group, has seen a big hike in revenue as consumers grow in confidence.
Chairman, Mervyn Keene, is a statement ahead of today’s AGM, said revenue for the 22 weeks to May 31 2014 was approximately 26% ahead of the comparative period last year.
“I am pleased to report that, despite a more challenging April and May, bicycles and accessories revenue for the 22 weeks to May 31 was approximately 6% ahead of the same period in the prior year,” he said.
“In a competitive leisure cycling market, both our flagship brands of Claud Butler and Dawes have continued to perform well. The addition of new models for 2014, including lightweight junior cycles, cyclocross bikes and a more extensive ladies offering, has helped to enhance performance.”
He said the group’s corporate bicycle ranges sold to national retailers were also performing strongly.
“Our Falcon, Townsend, Elswick, Boss, Zombie and British Eagle brands offer a compelling value proposition. As many independent bicycle dealers choose to stock higher end cycle models, our sales to national retailers have improved,” he said.
