OASYS completes masterplan with BroadStream acquisition

KNOWLE-based OASYS, a pioneer of automated playout software technology, has been acquired by US broadcast services firm BroadStream Solutions in an undisclosed deal.

Already under common ownership and having spent some time in setting up the infrastructure, the two parties said the time was right to bring the organisations and, most importantly, the Intellectual Property of the companies together.  

The operations will combine under a global holding company, with regional sales and support offices servicing customers locally. These will be spread across the News, Live Production, Turnaround Operations and Master Control services.

Georgia-based BroadStream said this would enable it to serve the global markets where OASYS currently operates, while it would also better position OASYS products in the US.

The OASYS team will remain with the company and the company’s products will form a significant part of the product portfolio, becoming the basis of all playout innovation in the future.  

Both companies will trade under the BroadStream brand, strengthening its profile in the market.

Owners Mark Errington and Herbert Brenninkmeijer will remain with the business, with Errington adopting the role of CEO at BroadStream Solutions and Brenninkmeijer remaining chairman.

BroadStream is also making a series of additional appointments to support growth and reinforce its customer service.

Errington said: “The acquisition is great news for both OASYS and BroadStream customers who now have access to a wider range of products.  The broadcast industry is undergoing a transformation, spurred by consolidation in the market sector, changes in customer consumption habits, spreading of advertising revenues, changing broadcaster budgets and rapidly updating technology.

“Now BroadStream and OASYS have joined forces, we are well placed to ensure that our customers gain maximum ROI, with better long-term flexibility of products, that can be reconfigured as channel requirements and workflows change.”