New business means larger premises for Embed

A COVENTRY systems and software consultancy which specialises in the automotive industry has marked a record period of growth by expanding into larger offices.

Embed, which develops automotive electronics and systems as well as embedded software, has effectively doubled the size of its premises at the University of Warwick Science Park in Millburn Hill Road after winning new business with a number of industry giants.

The extra space means the business – which works with the likes of Jaguar Land Rover and Bentley – has been able to install a new vehicle electronics integration laboratory which allows the team to work on vehicles and on bigger and more complex projects.

And six new staff have been added to the team including a systems engineer and embedded software developers. Embed is now 24 people strong.

Company director Ivan Wilson hopes Embed, which was assisted in its growth by a £28,000 development grant from the Coventry and Warwickshire Local Enterprise Partnership through the European Regional Development Fund, will now be able to break into new markets – including the rail sector.

“We recently won a large research project with the Rail Safety Standards Board, and we are currently working on developing a new on-board computer for trains,” he said.

“We are bringing automotive technology to the rail industry.

“This is a very exciting period for Embed, and the grant has helped our expansion into larger premises which has been a key milestone in terms of continuing the growth of the company.”

Embed has been based in Coventry since it was established ten years ago when it was one of the first companies to use the Fast Start programme, a business support package for start-up and early stage companies run by the University of Warwick Science Park as part of the regional response to the collapse of MG Rover.

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