Consumer website launch for Hitachi

POINT of sale finance firm Hitachi Capital Consumer Finance has launched a new consumer-focused money saving website.

The site, known as savvi, will give the 1,200 retailers it works with a new way to target around 500,000 Hitachi customers.

Gerald Grimes, managing director at Hitachi Capital Consumer Finance, said: “This year we have a £1bn fund to help retailers sell more and savvi is another investment in our trade partners and end consumers. Savvi is our new consumer brand where customers can manage their Hitachi Capital finances online and access all sorts of potential savings.

“In 2011, money will be increasingly tight, and there is real demand from shoppers for relevant, value for money, bespoke offers. savvi will add another dimension to clear and cost effective point of sale finance, building relationships with our customers that will last beyond the life of their finance agreement.

“Our retail partners immediately jumped on board with savvi, offering exclusive discounts and deals and even creating bespoke websites to promote the offerings.”

He added: “We have big plans for the savvi brand, which will grow as new products and services are added, which will not only reach across the spectrum of financial services that consumers need, but will include amongst other things some of life’s luxuries. savvi is aiming to become a leading, straight talking and simple to use portal that will provide value for money, open to all consumers across the UK.”

Close