Eversheds named number one legal Superbrand of 2010

INTERNATIONAL law firm Eversheds – which has an office in Leeds – has been ranked first in the legal industry category of Superbrands independent research.

Judged on quality, distinction and reliability, Eversheds rose to first place from third last year and fought off competition from 2009 winners Linklaters and runners up Clifford Chance.

Superbrands considers thousands of brands from more than 50 sectors. Eversheds was ranked 214 overall – up from 241 last year.

Superbrands commissions independent research to identify the strongest brands. The annual survey is compiled by The Centre for Brand Analysis (TCBA) on behalf of the Superbrands organisation. It examines the views of a panel of experts and more than 1,700 business professionals.

Keith Froud, senior office partner and head of corporate for the Leeds office of Eversheds, said:  “A business Superbrand has to establish the finest reputation in its field and our position as number one in the legal industry category is a testament to all our people who are committed to delivering quality, distinction and reliability.”