Busy lifestyles and stress benefits BetterYou

NATURAL health company BetterYou is already looking forward to its next phase of development after a successful start.

The Sheffield-based firm, which was founded earlier this year by former marketeer Andrew Thomas, specialises in a range of natural nutritional supplements to help people with busy lifestyles maintain their health and wellbeing.

Mr Thomas, who suffers from asthma, started the business after seeing how a tailored blend of natural herbs could help him take control of his condition.

BetterYou has already secured key partnerships with independent health retailers and practitioners in addition to gym chains and a major high street retailer.

The encouraging level of demand has led to the entrepreneur strengthening his team with the appointment of retail specialist Robin Whitbread as chief executive.

Mr Whitbread has more than 35 years experience 15 years at board level with major retailers including Sainsbury’s and Somerfield.

Mr Thomas said: “Because people today lead hectic lifestyles their bodies are put under additional strain, whether it’s through poor nutritional intake or suffering from stress.

“My aim was to create a range of natural nutritional supplements based on the principal of optimum absorption, working quickly and effectively to target specific health issues, allowing people constantly on the go to easily maintain their health and wellbeing.

He added: I’m really excited with the success of our products to date and I’m now looking forward to working with Robin to expand the company, including further developing our website and adding to the range of products, with the first new lines coming to market in early December.

“Both Robin and I are enormously enthusiastic about the potential of the BetterYou brand.”