Supermarket chain listing for family owned drinks producer
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Raisthorpe Distillery has secured a listing with supermarket giant Morrisons for its range of Yorkshire Tonics.
The company’s Yorkshire Tonics are being stocked in 11 of Morrisons’ stores in the North of England – at Leeds, Guiseley, Horsforth, Skipton, Starbeck, Scarborough, Kirkstall, Boroughbridge, York, Bridlington and Malton.
The tonics are made at Raisthorpe’s farm at Thixendale on the Yorkshire Wolds by blending local water with a range of citrus and fruity botanicals and quassia, rather than traditional quinine. Available in 500ml bottles, the tonics are produced in eight flavours.
Raisthorpe launched its range of tonics three years ago in response to consumer demand for locally produced, premium flavoured tonics.
The new listing follows the distillery’s listing with high end supermarket Booths which is selling Yorkshire Tonics in all of its 28 stores in the North.
Raisthorpe sales and operations director, Oliver Medforth, said: “As fellow tykes, we are delighted to be stocked on Morrisons shelves and be a part of their locally sourced product range.
“The popularity of gin continues to grow apace – with considerable consumer interest in flavourful botanicals – and the pandemic has only increased interest in buying local and supporting local producers.
“The listing enables us to bring our range to even more customers and enables more gin lovers to enjoy an all-Yorkshire G&T at home with family and friends.”