Motorsport simulation company teams up with luxury hotel

A Yorkshire-based professional race driver training simulator company has opened its first satellite facility.

SIMTrack Driver Performance Centre’s latest racing simulator is within Grantley Hall Hotel, near Ripon.

The facility will include everything a professional racing driver would need for optimum performance training, but will be equally accessible to driving enthusiasts, supercar owners and motorsport fans.

Drivers will be able to select any racing car and track using the latest in simulation technology, the BPS Blade. Professional driving coaches will also be on hand.

The performance training package then expands into the use of Grantley Hall’s sports and wellbeing centre which includes a whole body cryotherapy chamber, 3-D body scanner, electro muscle stimulation system, an underwater treadmill, a dry water hydro massage bed and a Batak reaction wall.

SIMTrack co-founder and managing director, Adam Croft said: “Grantley Hall’s brand values and unique offering very much mirror our own at SIMTrack.

“It was clear from the outset to fellow founder Lawrence Tomlinson and I, that we could create something special here.

“No other hospitality setting in the UK can match this performance training facility and that makes me incredibly proud.”

The partnership marks a coming together of like minds. Croft and Tomlinson met Grantley Hall’s managing director, Richard Sykes over a decade ago while competing in various motorsport championships.

Sykes said: “Since opening Grantley Hall three years ago, we’ve seen a 30% increase in motorsport related event enquiries.

“It’s something we’re renowned for and why we’re the venue of choice for exclusive motor related experience events as well as car launches including Jaguar Land Rover’s latest Range Rover.

“Working with SIMTrack is a natural next step. The combination of Grantley Hall’s service, along with SIMTrack’s access to the world of iconic motorsport technology, will bring an exciting new angle to automotive events.”

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