Asda rolls out same day Click & Collect to 250 stores across the UK

YORKSHIRE-based grocery giant Asda has introduced same day Click and Collect services in 250 of its stores, the widest roll-out of this service by a UK supermarket.

From today, customers who order their grocery shopping online by 1pm will now be able to collect their order from one of the participating stores after 4pm.

The service will be free to all customers for a limited time only.

Saeed Anslow, development director, e-Commerce at Asda, said: “Customers always tell us they want are ways to make shopping more convenient. For some, that means having the flexibility to collect their shopping as quickly as possible, at a time that suits them when they are out and about. The launch of our same day Click and Collect service makes shopping with us easier than ever– meaning Asda customers can fit their shopping in between work, chauffeuring the kids around and the hundreds of other jobs they need to get done in a day.”

As an additional bonus to customers – 120 of the new ‘same day’ collection sites will be ‘drive through’ services – allowing customers to collect their shopping without even having to get out of their car.

Asda’s free Click and Collect service, which launched in 2011, is continuing to grow rapidly as consumers look for more convenient ways to carry out their weekly shop.

Almost 10% of all online orders are now collected in store.

Last year, Asda announced plans to roll out 1,000 Click and Collect points over the next five years, as part of a strategy to deliver more Asda value to more customers across the UK and aims to have collection points installed across all its existing stores by the end of this year.

In November, Leeds-based Asda became the first retailer to trial Click and Collect services in six London underground stations, making the collection of groceries more convenient for commuters in London.

In March, the retailer launched the first click and collect lockers for groceries in the UK at its Pudsey store.