Creative/Media: Toast PR, Turn Key, Finn PR
LEEDS;’ Toast PR has been appointed by Grantley Hall Ltd to provide public relations services to to grade II-listed property.
The North Yorkshire company behind the recently announced hotel and spa is owned by Valeria Sykes.
Grantley Hall will be transformed into a 51-bed hotel and spa.
Located five miles west of Ripon in the Nidderdale area, it aims to attract visitors from within the UK as well as international guests.
Toast PR, which recently opened a Leeds office to support its operations in Manchester and Leeds, has been appointed to oversee the project from a PR standpoint.
Julia Mitchell, managing director at Toast PR, said: “We’re absolutely delighted to have been appointed by Grantley Hall Ltd for this project. It’s going to be a labour of love for everyone involved and we can’t wait to get started with the team to establish the brand and position Grantley Hall as one of the world’s leading luxury hotels. It also marks a great start to the year for our Leeds office, cementing our commitment to supporting businesses in the Yorkshire region.”
Elizabeth Owen, marketing manager, added: “The appointment of Toast PR marks a milestone of progress for this project, which we’re extremely excited about. Toast PR really understood the brief for Grantley Hall, conveying their passion and creative approach to building our brand, coupled with extensive experience and hands-on delivery.”
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INTEGRATED agency Turn Key has rebranded as TK as it aims for global brand appeal.
The Leeds-based agency, which has offices in Leeds, London and Los Angeles, is rebranding to globally-friendly TK. This moniker will be combined with the abbreviations of each office’s city.
TK’s head count has grown from 40 to 50 with its international expansion. and its client base has evolved to include key US retail group Centercal, building on TK’s experience in this sector with UK client Hammerson. Stateside, TK also works with leading hair brand Follea and military watch brand MTM.
TK Founder, Nik Entwistle, said: “2015 was a huge year for us, as we continued to build on our expansion in London as well as launching TK LA – our first office outside of the UK. Our combination of strong creative merged with our integrated specialisms has enabled us to target a wide range of clients and we have seen particular interest in both our digital and social media teams, which reflect the wider market appetite. We’re growing all the time and are always looking for passionate, creative-minded experts to join us.
“Changing from Turn Key to TK is a natural evolution, as we continue to drive to become a global agency and our new brand will better equip us as we cover new geographies as well as allowing us to show what we do best for our own brand as well as for our clients.”
The agency is currently in the process of rolling the new name and brand out across all the usual platforms including the three office locations. Leeds is undergoing the largest overhaul as TK’s original headquarters.
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THE Leeds hospital of not-for-profit Nuffield Health has appointed Finn PR as its retained PR partner.
Nuffield Health is one of the largest not-for-profit healthcare providers in the UK.
Leeds-based Finn has been appointed to help drive awareness through a campaign that includes both media and stakeholder relations.
Finn will support Nuffield Health Leeds Hospital’s focus on priority service areas and increasing visibility of the hospital within the business community.
Andrew Shippey, sales and services manager at Nuffield Health Leeds Hospital, said: “Finn really stood out to us as an agency that not only understood our philosophy but had a clear strategic approach allied with first rate media contacts within the health and business community.
“We are looking forward to working with Finn as we embark on the next phase of growth.”
Ian Briggs, head of media relations at Finn, said: “Nuffield Health Leeds Hospital provides the best treatment, underpinned by its commitment to clinical excellence and innovation.
“The hospital has exciting plans for the future and with our more commercial approach to PR Nuffield Health Leeds Hospital is a perfect fit for us.”
