French firm swoops for West Midland Safari Park

The West Midland Safari Park (WMSP) has new owners after being bought by a French amusement park operator. The Looping Group bought the Bewdley site in Worcestershire for an undisclosed sum. West Midland Safari Park attracted around 700,000 visitors last year, generating revenue of around £17m. Laurent Bruloy, CEO of Looping, said: “We are very pleased to welcome a great management team and staff who will be key to developing the park into an even more exciting family destination, with our support and new feature investmen... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...
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