SOCIAL media is a vital tool for the region’s businesses, according to a report by internet marketing and social media agency Optimum Exposure.

The Leeds-based agency carried out the survey to find out how different sized companies in Yorkshire use social media in their business and what return on investment they see from campaigns.

The report found that the main difference was in how SMEs versus large companies were using social media in their businesses.

SMEs (one to 49 employees) feel that socia......for the full story register now for free or login below...