The creative quarter: this week’s round-up from the creative sector

The Women’s Sport Trust has re-appointed Nottingham creative agency The Media Group to deliver the second #BeAGameChanger Awards, to be held in May 2016.

The Awards celebrate the people who make a difference in women’s sport. Last year’s event recognised the likes of Nicola Adams MBE, Baroness Tanni Grey-Thompson and BBC Sport for their contributions, with Clare Balding as key note speaker.

West Bridgford-based The Media Group will provide event management and production support. Their client list includes The FA, Boots Opticians and the Premier League.

A Mansfield company which specialises in business insurance for the signs and graphics industry has launched a growth programme and appointed Derby-based DE22 Creative Design Solutions to support their marketing strategy.

Signelite appointed DE22 to carry out its “Distillation Process” which focuses on a strategic marketing approach that delivers customer benefits and return on investment. From there, a new brand, website and marketing plan and materials have been created.

Martin Griffiths, managing director at DE22 said: “It is important to take a strategic approach to re-branding a business and our ‘Distillation Process’ is specially designed to focus on benefits to customers, outputs and return on investment.

“Having defined clear objectives, we have worked with Signelite to re-brand and re-position the company to achieve future growth.”