Logistics firm wins tasty contract with major food and drink group

XPO Logistics is set to work with Princes Group

An East Midlands-based logistics company has won a major contract with one of the country’s largest food and drinks groups.

XPO Logistics has been awarded a multi-year contract by the Princes Group to distribute its soft drinks in the UK.

The Northampton-based firm will distribute soft drinks from a Princes warehouse in Bradford to major supermarkets, convenience stores, foodservice operators and wholesale suppliers across the country.

Princes, which operates internationally, manufactures, imports and distributes branded and customer-owned goods. Its brands include household names such as Branston, Flora, Olivio, Napolina and Jucee.

Dan Myers, managing director – UK and Ireland at XPO Logistics, said: “Princes Group encompasses so many recognised and loved brands found in kitchen cupboards up and down the country. Being a critical part of Princes’ supply chain is testimony to the relationship we’ve built together and the trust Princes has in the XPO team.”

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