TheBusinessDesk.com teams up with the National Business Awards
UNITED Business Media’s flagship awards programme the National Business Awards and TheBusinessDesk.com have agreed an exclusive media partnership to promote the 2011 National Business Awards in partnership with Orange across the Yorkshire, North West and West Midlands regions.
TheBusinessDesk.com will take part in the judging of the awards for the first time, profile entrants to the Awards, as well as launching a new initiative to ensure the best of businesses based in the West Midlands and the North is taking part in the National Business Awards 2011. It is the first time this has been agreed with any regional online business publisher.
Under the agreement, winners of TheBusinessDesk.com’s own Masters Awards that recognise organisations for their contribution to their regional economies will automatically be entered into the National Business Awards, as well as the publishers sharing content to encourage entries to the UK’s leading national award for business.
Chris Barry, editor of TheBusinessDesk.com North West, said: “The National Business Awards in partnership with Orange are the leading and most credible national awards for business and public sector organisations and we see them as a very good fit for our growing regional business brand. We share the aim of promoting business excellence, the ethos behind our own Masters Awards, and we are keen to help encourage businesses in our own regions to compete with the best of business in the UK.”
Every year, the National Business Awards attracts thousands from public and private sector organisations across the UK, and over 1,100 of the country’s business leaders will attend the prestigious awards ceremony and gala dinner at The Grosvenor House Hotel in London, Tuesday, November 8, 2011.
Caroline Jackson Levy, managing director, UBM Awards said: “The National Business Awards is thrilled to be partnering with TheBusinessDesk.com, the leading digital publisher in the North and West Midlands, to ensure the most resilient and innovative businesses based in these regions are taking part in our nation-wide business recognition programme.”
TheBusinessDesk.com has more than 60,000 registered users and is growing readership at a rate of 5% a month across its three sites in Yorkshire, the North West and the West Midlands. Visitors to the site read in excess of 100,000 pages every week, and the sites issue 1.5 million emails to registered subscribers each month.
As well as editorial and video content, the partnership agreement will see the publishers share profile across their websites, print advertising and editorial features throughout 2011. Companies can currently pre-register for the National Business Awards by calling 0207 234 8755 or go to www.nationalbusinessawards.co.uk.
