Comms specialist extends its reach to New York City

Kevin Paige

Global provider of connectivity and cloud services, M247 has launched a new international Point of Presence (iPoP) in New York City, enabling the roll-out of a fully integrated Microsoft Teams digital voice suite that has global reach.

The new iPoP has been launched to support the growing demand for Microsoft Teams Direct Routing, a solution which allows customers to make and receive traditional telephone calls via the Microsoft Teams collaboration workspace.

The Manchester-based cloud service provider has witnessed unprecedented demand for the capability during the COVID-19 pandemic as more global businesses struggle to adapt to the challenges of moving from a hybrid working architecture to a full remote working model.

Expanding into New York means M247 will be able to support UK customers who also have offices located in the US, enabling team collaboration from multiple international locations.

This expansion means M247 is the first provider to be able to offer customers a fully collaborative, real time interactive solution that incorporates Microsoft Teams Direct Routing with both call recording and call reporting functionality, delivered internationally.

As a trusted supplier and Microsoft Silver Partner, the Microsoft Teams Direct Routing solution has become a key driver of sales and growth for M247 over the past four months.

By extending the network further, M247 is now able to provide high-quality voice services with the capability to replace PSTN (public switched telephone network) services in the USA and Canada market.

The ability to offer these services on a global scale is a unique proposition for M247, forming part of the group’s long-term strategy of continued growth and international expansion.

Chief technology officer, Kevin Paige, said: “We are incredibly proud to be able to offer this enhanced service to our UK customers who have a global footprint.

“We believe this functionality puts M247 right at the forefront of the market, being the only provider so far to be able to offer this solution.

“It’s a critical part of the services we offer, always looking to push boundaries and break new ground.”

Customer demand is a key factor in the service provider’s product rollout.

Taking a market-demand approach, M247 develops its global expansion strategy on the basis that it is driven by customers’ requirements.

This latest addition means M247 can continue to provide outstanding customer services to wider range of countries from their operating centres in the UK, Bucharest, Spain, and the US.

Over the next 12 months there are plans to expand the company’s reach: Milan, Frankfurt, Madrid, Dubai, Sydney, Singapore, Tokyo and Hong Kong.

Matt Clegg, M247 voice solutions architect, said: “I am delighted to see NYC added to our global presence.

“This is great for our international customers as the audio traffic will stay local to them, ensuring they benefit from best call quality and service.”