Cumbria chosen to host first MG dealership by national auto group

The MG showroom team
X The Business Desk

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North East motor dealership Bristol Street Motors has chosen Carlisle as the site for its first MG dealership.

The new facility is based on the city’s Kingstown Industrial Estate and will showcase a range of new and used cars as well as offering on-site EV charging, servicing and aftersales.

The site will offer the full range of new MG vehicles and will also provide specialist advice to Motability customers.

It will be the 33rd manufacturer represented by Gateshead-based parent group Vertu Motors, which it says is the most of any dealer group in the UK.

Robert Forrester, Bristol Street Motors chief executive, said: “I am delighted to announce the introduction of MG to our portfolio of manufacturers.

“MG is an iconic British motoring brand, famous for building sporty, exciting, and value for money cars which are always fun to drive. It is the fastest growing car brand in the UK and it’s really exciting to open our first site in Carlisle.”

He added: “It will be our third franchise in the city, demonstrating our commitment to the North West and cementing our place as the dealer group representing the most brands.”

MG Motor commercial director, Guy Pigounakis, said: “We are delighted to welcome Bristol Street into the MG family and the Carlisle location represents a great opportunity for us in the North West.

“Working with a group as high profile as this shows just how far and how quickly MG has grown in recent years and, with our rapidly growing EV portfolio in particular, we look forward to a long lasting a fruitful relationship with the dealer group.”