TheBusinessDesk.com hits readership milestone

ONLINE news service TheBusinessDesk.com has reached 40,000 registered users in the region reinforcing its position as the North West’s number one online business media.

The site now attracts over 90,000 visits every month in this region, as well as sending over 140,000 emails to its North West registered users every week.

“The North West was our second UK region, and we’ve grown even faster here than in Yorkshire, reaching the 40,000 milestone in just four years, and unlike any other site every one of our users sought out our site and requested our emails,” said Chris Barry, editor of TheBusinessDesk.com in the North West.

“In this region alone 180,000 news emails are opened every month, as well as the 190,000 pages of content that are read on the website here. We see an average of 9,000 pages read each day, but that can climb to over 20,000 when we break big stories,” he added.

TheBusinessDesk.com has also reached user milestones in its two other regions this summer, with 50,000 registered users in the Yorkshire region that was launched a year earlier in 2007, and 20,000 already in the West Midlands that launched in 2010.

“As well as our readers, we appreciate the continued support of our commercial partners. We have worked with business large and small from blue chip brands to start-ups and we continue to develop new ways for firms and organisations to reach their markets very cost effectively through targeted digital campaigns,” said founder David Parkin.

“Since 2008 we have worked with around 180 organisations in the North West, delivering huge value profile, content, SEO and lead generation campaigns. Our user base has grown by almost 100% in the past two years but we have tried to keep prices static, offering better and better value for North West advertisers.

“Like many businesses we have seen some tough times in the past five years, and we are very proud to maintain our growth during one of the most challenging periods ever for business,”  added Mr Parkin.

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